Friday, November 22, 2013

5 Reasons Why Fans Love Sports

There are many different types of sports, and many different levels. All of these different levels have fans cheering them along the way along. Fans play a huge part in sporting events. Can you image attending a game with no one in the stands? American’s like sports so much that we even created a sport for it: cheerleading. In Felisa Rogers essay “How I Learned to Love Football” at first she doesn’t enjoy football but after she realizes why the Packers (NFL Football team) put a sparkle in her husband’s eye she concludes, “Football fandom is a source of comfort, common ground where one can meet with friends and rivals alike, and equalizing arena where your option is just as valid as the next guy’s, economics or expertise be damned. Simply watching the game gives you the right to believe, wholeheartedly and without reservation, that your team deserves to win” (533).  I decided to investigate why fans enjoy sports so much and came up with 5 reasons. Sports aren’t only important to the players; they are just as important to the die-hard fans.
#1. Common Ground. If you are walking through the mall and see someone with a jersey or a t-
 
shirt with your favorite sports team you could easily talk to that person about that team. Even if you do not like that team, you still have a common ground of the sport. Common ground is like a meeting place, where you can meet and be neutral. When at a game and you are walking around rooting on your favorite team, there are hundreds of other fans doing the same thing working for a common goal, to win.
#2. Rivals. The atmosphere of games when a rivalry is present is much more intense than a regular game. Fans like to be competitive, which can be fun against friends and family cheering against
opposite teams. It is fun to be competitive, but sometimes people have taken it to a much higher level. When their teams win they are happy, but when they lose it can be a different story. Rivalries are like college parties; they are fun until they get out of hand.  Sometimes the rivalries have gotten out of hand when a team loses, I have heard lots of stories of riots and other activities caused by a team’s loss.

#3. Comfort. Watching a sport can help to relieve people from stress. An example of this is when my brother has a bad day or is super stressed he comes home, flicks on the TV to sports center or a
game that’s on and watches it. By watching this it helps him forget about whatever else he has going on and allows him to focus on something he really enjoys. Watching a sport is like a trip to the beach, relaxing and carefree. Sports are able to comfort him and help him forget what else he has going on.
#4. Community. In Wilfrid Sheens essay “Why Sports Matter” he states, “Schools and colleges also teach something by their very natures, which is that you are now playing for a whole community and not just yourself, and that if you win, the community will join you in experiencing a kind of crazy collective joy..” (498). They will celebrate their wins, and mourn their losses with them. “This is a city, after all, where Wrigley Field has been filled for many successive seasons, even though the Cubs haven't had even a playoff chance since 1989” (Para. 6).  Fans from a community are more than just fans, they are family. My brother
was a football player and after I understood what was going on, I loved to cheer him on. As he moved to the college level here at SDSU, I followed. Not only because he is my brother, but because I am a fan. The entire community supported him and often asked how his seasons were going. He was always featured in the paper with the community supporting him.
#5. Social Events. I think that this is the biggest reason why fans love sports, for the social aspect. No matter for what level of sports: high school, college, or professional, there is always social activities involved. Going to the games are social because of all the people that are  there and often friends attend these games together. If you aren’t going to a game and just watching one, friends are often involved. An example of a social activity is tailgating; friends and family will often meet up before games to have a little fun. In college when I go to football games here on campus, I always go and tailgate first. Sports are extremely social for fans.

Throughout my life I have been a huge sports fan, I love to watch them and I love to play different sports. Sports have been a huge aspect in my life and I came up with these 5 reasons from personal experience, and through friends and family. Sports are extremely popular and the fans continue to grow with the love of the games. 
Works Cited
Carlson, Lois Rae. "Why It's Helpful to Live In a City That Loves Its Team." Christian Science Monitor 05 Oct. 1998: 9. EBSCO MegaFILE. Web. 22 Nov. 2013.
Graff, Gerald, Cathy Birkenstein, and Russel Durst. “They Say/ I say” : The Moves That Matter in Academic Writing: With Readings. 2nd ed. New York: Norton, 2012. Print.
Rogers, Felisa. “How I Learned to Love Football.” Graff, Birkenstein, and Durst 529-36. Print.
Sheed, Wilfrid. “Why Sports Matter.” Graff, Birkenstein, and Durst 489-511. Print.
Images Works Cited
Figure 1. Florida Fans. Nbcnews.com. Nbcnews.com, 2006. Web. 22 Nov. 2013. 
Figure 2. SDSU vs USD. Photo by Author.
Figure 3. Sports Fan Watching TV. Nielsen.com. The Nielsen Company, 2008. Web. 22 Nov. 2013.
Figure 4. Fan at Wrigley Field. Theguardian.com. Guardian News, 24 July 2013. Web. 22 Nov. 2013. 
Figure 5. Tailgating at Nebraska vs. SDSU. Photo by Author.

Tuesday, November 5, 2013


Promoting Advertisement: Thin Is In

You are with a group of people watching TV. A commercial comes up for a fast food restaurant, there is a skinny women holding a big burger, which is sure to get the guys attention. Another commercial comes on with a thin toned girl promoting a diet that she has used, this is sure to get the girls attention in the group.  Today women are commonly used in the advertisement to sell different kinds of foods to both genders. Advertisers use women’s body images to promote food products.
          Today this world is filled with advertisements for a wide variety of products. Women are often seen in many commercials, on billboards, and throughout magazines for food advertisements. What better way to get a males attention than with a female? Many commercials are seen with women holding food items filled with meat such as burgers or sandwiches. According to Carrie Packwood Freeman and Debra Merskin in their essay “Having it His Way: The Construction of Masculinity in Fast-Food TV Advertising,they found when watching television advertisements that were directed more towards men they found that in the advertisements in order to appeal to the men (461), “men had the lead parts and did most of the talking, women were used primarily as objects of the male gaze, men hung out with other men and outnumbered women, and/or the narrator mentioned men specifically” (461). I can’t remember the last time I have seen a commercial directed towards men that hasn’t had at least one of these aspects. Women are placed in these commercials simply to catch attention. Another example of this is beer commercials. Many commercials associated with beer have females holding or posing with beer. When in reality the beer and the women in the commercial really have no association with each other. But yet again how often do you see beer commercials without women present?
          Women are also used in advertisement to sell to other women. This is commonly seen in association with healthy foods such as salads. In commercials for fast food restaurants when salads are being promoted, it is often skinny women who are seen promoting them. Because of the women who are promoting this are skinny it often leads to making women also want to look like that again, grabbing their attention. According to Susie Orbach in “Fat Is a Femanist Issue,” I found a quote talking about women and self-image. It notes, “She attempts to make herself in the image of womanhood presented by billboards, newspapers, magazines, and television. The media present women either in a sexual context or within the family, reflecting a woman’s two prescribed roles, first a sex object, and then as a mother” (450). I couldn’t agree with this quote more and think it points out the role how women are used in advertising. Women are either seen as a sex object or a mother role and advertising thrives off of that to sell products.
          Another way advertisers use women to sell to other women is through diets. With the idea of self-image, women are always looking to be thinner and one way of doing that is diets. Orbach notes, “Since women are taught to see themselves from the outside as candidates for men, they become prey to the huge fashion and diet industries that first set up the ideal images and then exhort women to meet them” (451). Advertisers use this to their advantage as much as possible. When watching television commercials, skinny toned women are often seen promoting diets that they have used. This catches the attention of women and helps the advertisers to sell products.  In "Food Advertising And Eating Disorders: Marketing Body Dissatisfaction, The Drive For Thinness, And Dieting In Women's Magazines" By Nona Wilson and Anne E. Blackhurst they note that, “One of the primary roles for women in food advertisements is to lament some aspect of their appearance” (“Body Dissatisfaction” para. 2). You see this is all types of advertisements. Seeing woman who are skinny, toned, and thin, personally I can’t help but feel like I need to look that way and if I don’t that I am not considered beautiful or even attractive. These advertisements make me think that I need to diet and even make me consider trying that exact one. Diets are largely promoted in advertising especially featured in magazines.   
          Magazines are often used when fast food companies come out with new products, selling different types of drinks, and are also used to promote diets.  If you flip through a magazine intended for males, it is almost always filled with women. Women in images promoting food and also beer in all different kinds of outfits. This once again, easily catches males attention. Orbach also claims, “Every women’s magazine has a diet column” (448). Who is seen promoting this diet? Yet again, skinny toned women claiming that this certain diet helped them to look this way.
          No matter what type of advertisement is used to promote and sell different kinds of food, women are almost always present in these advertisements. Women’s body images are used to sell to both males and females. Advertisers feed off of all the different ways to grab attention of both gender and the crazy thing is in today’s society, it works.



Works Cited
Freeman, Carrie Packwood, and Debra Merskin. “Having It His Way: The Construction of Masculinity in Fast-Food TV Advertising.” Graff, Birkenstein, and Durst 454-79. Print.
Graff, Gerald, Cathy Birkenstein, and Russel Durst. “They Say/ I say” : The Moves That Matter in Academic Writing: With Readings. 2nd ed. New York: Norton, 2012. Print.
Orbach, Susie. “Fat Is a Feminist Issue.” Graff, Birkenstein, and Durst 448-53. Print.

Wilson, Nona L., and Anne E. Blackhurst. “Food Advertising And Eating Disorders: Marketing Body Dissatisfaction, The Drive For Thinness, And Dieting In Women's Magazines.” Journal Of Humanistic Counseling, Education & Development 38.2 (1999): 111-22. EBSCO MegaFILE. Web. 3 Nov. 2013.